Bizible is campaign management software that assists B2B marketers in measuring and optimising marketing based on revenue. Managers can use the platform to track engagement across marketing and sales channels to improve their marketing strategies. Furthermore, Bizible enables teams to create and share customer relationship management (CRM) reports by utilising built-in templates.
Bizible provides an application programming interface (API) that allows users to integrate the system with a variety of third-party applications such as Act-On, Joomla, Salesforce Sales Cloud, WordPress, and Oracle Eloqua. Support is available by phone, email, a forum, a knowledge base, and other online tools. Prices are available upon request. See 15 Best Melio Alternatives For Online Account Payment.
Pros
- Bizible is a fantastic Salesforce integration. It lets us do end-to-end attribution, which shows us how leads move through the funnel in response to different marketing actions.
Cons
- The app is extremely slow and occasionally unresponsive. We have it plugged into Salesforce to do auto-reports, so we don’t have too much trouble, but performance is occasionally erratic.
22 Best Bizible Competitors & Alternatives For Campaign Management
Here we make a list of best alternative to Bizble software for your buisness.
#1. LeadsRx Attribution
We provide brave marketers with the insights, technology, and assurance they need to strengthen customer relationships and boost marketing performance. LeadsRx’s SaaS-based Bizible alternative is a marketing attribution software collects touchpoints from all channels, tracks conversions throughout the funnel gives unbiased results and outperforms competitors.
Use LeadsRx to determine which advertising programs are performing well and which are wasting money. LeadsRx provides immediate insights that guide marketers in optimizing their budgets across channels by calculating the Return on Ad Spend (ROAS). The product also gathers customer journey maps to demonstrate consumer behavior and how marketing programs influence buyer decisions.
#2. JustControl.it
It is a marketing-focused platform that allows businesses to gain complete control over their ad spending, evaluate campaign performance across multiple channels, and receive up-to-date reports on virtually every performance metric. Using a cross-channel analytics solution, you can set up your campaigns to automatically collect and process data. It is a great alternative to Bizible.
#3. Kochava Marketers Operating System
Another best competitor to Bizible. Marketing teams must be able to efficiently obtain, analyze, and maximize the use of data. The Marketers’ Operating SystemTM (m/OS) encompasses the tools marketers need to connect with their customers, from identity resolution to audience segmentation and activation, in the ever-changing adtech industry. Kochava’s m/OS is a platform for measuring and understanding omni-channel marketing, from mobile to OTT/CTV and outdoor advertising. Kochava also hosts the Kochava Collective, the largest independent mobile data marketplace, and Kochava Subscriptions, the most comprehensive subscription management solution. Based on a history of customer-driven innovation, we are driven to innovate and create secure and powerful tools for their success. Top brands rely on Kochava to help them grow by leveraging their data.
#4. Singular
Another great Bizible alternative. With next-generation attribution and analytics, Singular enables marketers to future-proof their growth. We offer a full solution that includes mobile attribution, the best cost aggregation in the industry, flexible ROI analytics, and direct loading into your BI tools.
You can do this with Singular:
- Track and report on all of the channels you use.
- Calculate ROI by combining attribution with cost aggregation.
- Monitor and analyze the entire user lifecycle.
- With best-in-class fraud prevention, you can prevent even more fraud.
- Use a plug-and-play solution to extract, transform, and load analysis to monitor a single managed pipeline.
- Enter marketing data into your preferred data warehouse.
#5. DemandJump
DemandJump like Bizible, is the leading Marketing Insights & Attribution Platform, revealing to marketers what their target audience is doing, what their competitors are doing, and what actions they should take next to improve results.
Customers are empowered when they know what content to write, what keywords to include, which websites to target, and what videos to create, among other things. DemandJump collects and organizes disparate data to build networks of customer touchpoints around any topic or keyword, prioritizing which actions to take next. Lastly, businesses can close the loop between sales and marketing by figuring out which actions lead to growth in the pipeline and in sales.
#6. Piwik PRO
The Only Analytics Suite Created For Data-Driven Industries Piwik PRO, available on-premises and in the cloud, can track user behavior even in the most secure environments while remaining privacy-compliant. global compliance with privacy and security laws. Piwik PRO makes it simple to adhere to stringent data privacy regulations. From US privacy laws to all European laws and directives, such as GDPR, HIPAA, Chinese Internet Law, Russian Law 526-FZ, and many more. Piwik PRO provides complete data ownership. Whether you choose the on-premise or cloud solution, none of it is ever sent to other servers or third parties. Combine Piwik PRO Analytics Suite data to create highly accurate customer profiles and investigate user behavior patterns at the most granular level. Integrate first-party data from your company’s CRM, web analytics, offline sources (including CSV files), forms, and other sources. Obtain a comprehensive picture of your customer’s behavior.Piwik is also a great software and alternative to Bizible.
#7. InfiniGrow
Get real-time access to your data, automatically figure out how any marketing activity affects your business and put your money toward the best-performing channels.
- Data should be centralized.
- Connect your CRM, marketing automation, and all other marketing tools.
- Combine cost and performance data into a single, centralized view.
- Gain real-time insight into your marketing plans, investments, performance, and objectives.
#8. Full Circle Insights
Anoter Bizible competitor for your business. Response Management automatically tracks lead progression down the funnel and ties lead responses to revenue. Get detailed sales and marketing funnel metrics. With Campaign Attribution, you can evaluate campaign performance and gain insights into each campaign’s impact on revenue and pipeline. With confidence, optimize your marketing. Matchmaker uses intelligent, customizable matching technology to connect leads to accounts in your CRM. Allow sales and marketing to intelligently engage accounts. Measure digital marketing from the anonymous first touch to the closed win by connecting anonymous digital touches to known leads in your CRM. Thousands of B2B sales and marketing professionals rely on our solutions to increase the accuracy of their performance measurements.
#9. Factors.ai
Consider your marketing efforts to decode customer behavior, optimize ROI, and assess the impact of marketing on pipeline and revenue. Robust out-of-the-box Martech stack integrations, resulting in a one-week onboarding cycle. An attribution engine that is flexible and configurable for allocating conversion credit to relevant touchpoints. User Experience for Consumer Grade Analysis, Defining Custom Events and dimensions curated library of templates based on best practices from high-performing teams around the world. To get an integrated view of marketing performance, connect customer journeys from first contact to a closed sale. An AI engine that analyses and diagnoses key metrics in real-time, highlighting insights and recommendations. Get a comprehensive view of the entire marketing funnel, excluding all dependencies. It’s a finest alternative to Bizible.
#10. Attribution
Attribution like Bizible, is a multi-touch attribution company that provides data to every marketer in order for them to convert more buyers and maximize ROI. With a method that is pending a patent, Attribution gives you the most complete view of performance, the best usability, and 100% accurate data to help you keep improving your marketing mix throughout the buyer’s journey.
#11. Oribi
Oribi is your one-stop shop for marketing analytics. With our cutting-edge technology, powerful features, and top-tier optimization guidance, we enable businesses of all sizes to make smarter, data-driven decisions. Oribi draws your attention to what needs it and turns data into action. Get actionable insights to help you achieve your goals. Understand trends and stay ahead of the curve. Understand trends and stay ahead of the curve. Understand trends and stay ahead of the curve. Understand trends and stay ahead of the curve.
#12. Hive9
Hive9 enables more effective marketing planning and calendaring; more accurate marketing budgets and financial management; and more robust marketing performance management, including ROI and attribution.
Marketing technology and measurement complexity have resulted in an infinite number of data and planning silos, inaccurate dashboards, and spreadsheet overload. Marketing departments are constantly asked to demonstrate the impact of their spending, which necessitates a new method of planning and measuring impact. The new approach is Hive9 marketing performance management.
Hive9’s cloud-based software solution is used by B2B CMOs, demand generation leaders, and marketing operations experts to get a unified view of all plans and budgets, which are linked to pipeline and revenue performance via our extensive suite of martech stack connectors.
#13. Terminus
We Fuel High-Performance Go-to-Market GroupsTM Change the way your company generates revenue. Terminus is designed for sales and marketing teams who are more concerned with generating revenue than with generating leads. Our Data Studio is the foundation of Terminus. Through firmographic, intent, engagement, psychographic, and relationship data, you can easily understand and prioritize the right targets. Terminus enables you to send personalized messages to the right people no matter where they are. Consistent experiences can be orchestrated across display and social advertising, chat, email, and web personalization. Terminus seamlessly pulls together all of your account data to keep your go-to-market teams aligned from the first touch through renewal and expansion. to accelerate opportunities, automatically alert sales to meaningful engagements, centralize account information, and provide better pipeline prediction.
#14. Funnelll
Make your websites into sales machines! Capture meaningful website actions and optimize your sales Funnelll to drive conversions and sales. No coding is required! With the click of a button, you can connect your analytics and advertising accounts so they can share and receive data. No coding is required to track and share customer actions between your website and marketing tools! Use tracking data to improve the effectiveness of your marketing campaigns and website. With our simple point-and-click tool, you can choose which elements to track on your website. There is no need to add or update tracking codes. Set up tracking once and replicate it across providers such as Google, Facebook, and Twitter so that they all use the same version of data for campaign optimization and reporting. Create Funnelll visualizations to quickly identify bottlenecks and the factors that drive customers through each stage. Find out about your free and paid sources and how well your campaigns are doing on all platforms.
#15. Attributy
Campaign Optimization Powered by AI Deep learning algorithms convert one-of-a-kind users into your ideal marketing strategy. Not every conversion occurs immediately. When a user visits your site, Attributy searches their historical data back several months, identifying previous touchpoints that may have influenced a purchase decision. This enables the dynamic attribution algorithm to create an extremely accurate picture of the value of a channel. Single-channel attribution tools are inadequate. Most people overestimate the impact of the channel they are measuring while underestimating the overall, long-term effects of a campaign. The artificial intelligence algorithm at Attributy is user-centric, following individual customer journeys from first touchpoint to purchase. Each ad seen is credited in proportion to its true value in terms of customer conversions.
#16. CAKE
Real-time management, measurement, and optimization of performance marketing. CAKE’s powerful performance marketing software will clarify your marketing campaigns and provide you with the insights you need to make informed marketing decisions. Precision in managing and measuring partner performance leads to higher profit margins. For maximum profit, collect, validate, and distribute leads in real-time. For ROAS optimization, measure channel performance using multitouch attribution. CAKE’s Affiliate Marketing Solution gives you the tools you need to manage and measure your partner marketing program efficiently, optimize performance for maximum profitability, and attract valuable partners. The CAKE Lead Generation Solution collects, verifies, and sends out leads in real-time while measuring closed-loop performance to improve acquisition efforts.
#17. Leadtosale
Leadtosale gives businesses that rely on lead generation a way to keep track of their leads, whether they are:
- Seeking a way to begin tracking customers’ on-site behavior in the tools they use, such as Google Analytics, Google Ads, Facebook Ads, and HubSpot.
- Desire to broaden their tracking to include phone calls and leads that can be traced back to web sessions.
- Close the tracking loop with CRM integrations that send revenue data back to their online marketing tools when leads convert to sales.
#18. ChannelMix
Bring us all of your marketing, media, and sales data, and ChannelMix will provide a comprehensive view of marketing performance. No campaign is too complicated, and no question is too big. Data for your entire marketing and sales ecosystem can be ingested via API, file transfer, or email. Every solution includes a dedicated data warehouse that can hold up to 100 GB of data. For a unified view of marketing performance, map similar fields across data sources and channels. ChannelMix employs multi-channel attribution models to assist you in planning and forecasting media performance. Connect to your ChannelMix data warehouse once to get analysis-ready data piped directly into your preferred BI tool. Your analytics solution includes a team of analytics experts committed to assisting your organisation in growing and succeeding. Audits and tracking strategy—with recommendations for aligning tracking with your reporting strategy.
#19. C3 Metrics
Answer your most pressing marketing questions, such as time to financial impact, whether to buy, sell, or hold current marketing investments; brand messaging and creative; and return on future marketing investments. The MRC has certified desktop and mobile web viewability. The highest audited standard for advertising measurement is provided by MRC accreditation. One of the big four accounting firms conducts audits. C3 Metrics improves marketing performance. Our Attribution Data Cloud and enterprise MTA, MMM, and UMM solutions convert old reporting into real-time cross-platform insights. Companies that use C3 Metrics report a 15%+ increase in advertising ROI and a 6X return on their attribution investment on average.
#20. Sugar Market
Sugar Market is changing the way mid-sized marketing teams reach out to their audiences and track success throughout the buyer journey. Increase the number of visitors to your website and gain insight into how they interact with digital assets. Create conversion-focused landing pages, emails, and forms with intuitive, drag-and-drop builders to capture leads. Multi-step nurture campaigns and sophisticated lead scoring models can help you qualify those leads. By handing off only the most qualified leads, you can use your marketing automation platform to drive alignment with sales. Sugar Market makes it simple to identify which tactics are working and where improvements are needed in order to refine campaigns and consistently deliver results. It’s an all-in-one marketing automation solution designed to work for you.
#21. Odyssey attribution
Odyssey is a multi-touch attribution tool that works with Google Analytics to provide insight into the true performance of your marketing channels. Odyssey’s actionable insights will help you improve your online marketing performance. After thoroughly analysing each traffic source, Odyssey will provide you with a suggested ad spend for each ad. To identify opportunities and bottlenecks, compare this to your current ad spend. All you need to get started is Google Analytics. Odyssey derives actionable insights from your Google Analytics raw click data. It should integrate easily with all of your marketing channels. At each level, see the incremental value of each marketing channel. Customers use a variety of devices. As a result, we’ve tailored our attribution model to that. Odyssey makes use of all available data to create a complete customer journey with cross-device attribution. As a result, the entire customer journey is visible in a single view.
#22. Windsor.ai
All marketing data is being linked. Determine the worth and ROI of each marketing touchpoint. Attribution models for multi-touch marketing Fill any tool with all of your marketing data and metrics. Improve marketing ROI across all channels. Connecting all marketing data with our marketing attribution platform provides marketers with a 15–44% increase in marketing ROI. ROI should be calculated for each channel, campaign, keyword, and creative. Consider CRM cancellations, returns, and offline conversions. Reduce time spent on preparing and formatting by automating the collection of all marketing data. Instead, concentrate on insights. You can easily use all of your data where and when you need it with our advanced marketing attribution software. Using our connectors and APIs makes it simple to consume data in any tool. Analyze and improve customer journeys at all touchpoints. When it comes to budget optimization, our marketing attribution software and budget optimiser can save you time.
FAQS
What is the purpose of Bizible?
Bizible is attribution software for marketing that tracks and reports on channel performance. This solution can help you figure out which channels your customers and prospects are most interested in.
What exactly is Marketo Bizible?
The Marketo Measure (Bizible) Data Warehouse enables advanced marketers and data analysts to answer complex, business-specific marketing questions using ad-hoc analysis and data visualization software of their choice.
What applications does Bizible integrate with?
Furthermore, Bizible integrates with Salesforce to assist businesses in tracking their sales and marketing activities. Once you’ve integrated VWO with Bizible, you can track your VWO test data and determine the business impact of each of your tests. 25